Council of Public Relations Firms
History
The Council of Public Relations Firms was formed in 1998 by dozens of America's leading public relations firms. Their goal was to create the first national association that represented the interests of public relations firms. Many of those firms remain members today.
Our Mission
To advance the business of public relations firms by building the market and firms’ value as strategic business partners.
Our Principles
These are the philosophical guidelines for the organization's activities:
The Council of Public Relations Firms was formed in 1998 by dozens of America's leading public relations firms. Their goal was to create the first national association that represented the interests of public relations firms. Many of those firms remain members today.
Our Mission
To advance the business of public relations firms by building the market and firms’ value as strategic business partners.
Our Principles
These are the philosophical guidelines for the organization's activities:
- Belief in the value of public relations firms
- Focus on best practices and standards
- Encourage and promote the highest ethical behavior
- Encourage innovation
- Committed to building and defining the market
- Help member firms meet the needs of the market
- Help expand the talent pool
- Promote the common interests of member firms