National Center for Database Marketing (NCDM)
NCDM 2008

NCDMlogo

The NCDM 2008 conference will prepare you to plunge into a new era of database marketing. The role of today’s database marketer is evolving and transforming. YOU must create smarter and more sophisticated customer marketing programs that will yield greater ROI for your company, while minimizing the risk of marketing to unprofitable prospects. With economic pressures affecting every company's bottom line, now is the time make your marketing dollars stretch further.

Whether you’re managing email, direct marketing, or the web, figuring out the best combination of customer touch points to increase response rates and sales shouldn’t be a guessing game. As with any extreme sport, preparedness and the right tools can reduce your risk. At NCDM, you’ll learn about the latest online and offline analytical approaches, multichannel marketing strategies and technology solutions that will take your database marketing to greater heights.