Product Launch
What you can learn from Apple's Laptop launch
Oct/14/2008 08:20 AM Filed in: Technology | Apple
Apple’s new laptop could (according to some analysts) increase their share of the laptop market by 50%. I was thinking about what you could learn from Apple’s marketing prowess. Here are some things to consider:
- Apple has one of the strongest brands in the world
- Apple has consistently tried to meet or exceed customer expectations, and in many ways, has led us by the hand to new places.
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